{"id":6146,"date":"2011-10-07T08:59:55","date_gmt":"2011-10-07T05:59:55","guid":{"rendered":"http:\/\/www.bilgeyatirimci.com\/?p=6146"},"modified":"2011-10-07T09:32:11","modified_gmt":"2011-10-07T06:32:11","slug":"mc-kinsey-yoneticisi-dominic-barton-ile-sohbet","status":"publish","type":"post","link":"https:\/\/www.bilgeyatirimci.com\/i\/mc-kinsey-yoneticisi-dominic-barton-ile-sohbet\/","title":{"rendered":"Mc Kinsey Y\u00f6neticisi Dominic Barton ile Sohbet"},"content":{"rendered":"<p>K\u00fcresel bir\u00e7ok kurulu\u015fa dan\u0131\u015fmanl\u0131k veren Mc Kinsey 500 k\u0131demli orta\u011f\u0131 ve e\u015fini \u0130stanbul&#8217;da bir araya getirdi. H\u0131zl\u0131 de\u011fi\u015fim ve sorunlar\u0131n ya\u015fand\u0131\u011f\u0131 d\u00fcnyada yeni d\u00f6nem hizmet verecekleri \u015firketlere \u00f6nerecekler0i konusunda d\u00f6rt g\u00fcnl\u00fck bir toplant\u0131 yap\u0131yorlar. Bu arada biz de \u015firketin Y\u00f6netim kurulu ba\u015fkan\u0131 Dominic Barton ile kapitalizmin gelece\u011fi, k\u00fcresel \u015firketlere ve devletlere d\u00fc\u015fen yeni g\u00f6revler konusunda iki saatlik bir sohbet yapt\u0131k.<\/p><div class=\"bilge-yaziust\" style=\"margin-top: 10px;margin-bottom: 10px;\" id=\"bilge-3776776716\"><ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-7495567325667578\"\r\n     data-ad-slot=\"9580705384\"\r\n     data-ad-format=\"rectangle\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n(adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<p>Mc Kinsey T\u00fcrkiye dahil d\u00fcnyan\u0131n 86 \u00fclkesinde d\u00fcnyan\u0131n \u00f6nemli k\u00fcresel kurulu\u015flar\u0131na dan\u0131\u015fmanl\u0131k veren, onlar\u0131n performanslar\u0131n\u0131n art\u0131r\u0131lmas\u0131nda y\u00f6n g\u00f6sterici olan bir \u015firket. Bu kurulu\u015fun 500 k\u0131demli orta\u011f\u0131 ve e\u015fleri \u0130stanbul&#8217;dalar. D\u00f6rt g\u00fcnl\u00fck bir toplant\u0131da hizmet verecekleri \u015firketler i\u00e7in &#8220;Bu e\u015fitsizlik \u00e7a\u011f\u0131nda uzun vadeli neler \u00f6nerebileceklerinin&#8221; tart\u0131\u015fmas\u0131n\u0131 yap\u0131yorlar.<\/p>\n<p>\u00d6nceki g\u00fcn Mc. Kinsey&#8217;in \u0130cra Kurulu ba\u015fkan\u0131 Dominic Barton, dar bir gazeteci grubuyla sohbet yaparak d\u00fc\u015f\u00fcncelerini ve neden toplant\u0131 i\u00e7in \u0130stanbul&#8217;u se\u00e7tiklerini anlatt\u0131 ve T\u00fcrkiye&#8217;nin olumlu ve olumsuzluklar\u0131n\u0131n neler oldu\u011funu s\u0131ralad\u0131.<\/p>\n<p>Bu uzun sohbetten baz\u0131 noktalar\u0131 sizinle payla\u015fmak istiyorum:<\/p>\n<p>Neden \u0130stanbul&#8217;da bir araya geldiklerinden ba\u015flayal\u0131m:<\/p>\n<p>-58 \u00fclkede d\u00fcnyan\u0131n dev \u015firketlerine dan\u0131\u015fmanl\u0131k hizmeti veren bir kurulu\u015fuz. Ge\u00e7en y\u0131l toplant\u0131m\u0131z\u0131 Hindistan&#8217;da yapt\u0131k. Bu y\u0131l k\u0131demli ortak toplant\u0131m\u0131z\u0131 bir di\u011fer geli\u015fen \u00fclke T\u00fcrkiye&#8217;de \u0130stanbul&#8217;da yap\u0131yoruz. Biz 86 y\u0131ll\u0131k bir kurulu\u015fuz \u0130stanbul binlerce y\u0131ld\u0131r var. Bunu bir metafor olarak de\u011ferlendiriyoruz.<\/p>\n<p>-Bizim kurum olarak anlamak istedi\u011fimiz \u015fey, uzun vadede kapitalizmin geli\u015fmesi, nas\u0131l yap\u0131lanmas\u0131 gerekti\u011fi. D\u00fcnyada sistemlere kar\u015f\u0131 g\u00f6steriler yap\u0131l\u0131yor. Bu e\u015fitsizlik \u00e7a\u011f\u0131m\u0131z\u0131n en \u00f6nemli sorunu. \u0130\u015f d\u00fcnyas\u0131 bir se\u00e7im yapmak durumunda: Ya sisteminde reformlar\u0131 ger\u00e7ekle\u015ftirecekler ya da devlet m\u00fcdahalelerini elleri kollar\u0131 ba\u011fl\u0131 izleyecekler.<\/p>\n<p>-Kriz insanlar\u0131n i\u015f d\u00fcnyas\u0131na kar\u015f\u0131 yakla\u015f\u0131mlar\u0131n\u0131 daha da olumsuzla\u015ft\u0131rd\u0131. \u0130\u015fadamlar\u0131n\u0131n k\u0131sa vadeli bak\u0131\u015f a\u00e7\u0131s\u0131n\u0131 b\u0131rak\u0131p Adam Smith&#8217;e geri d\u00f6nmeleri gerekir. Daha fazla zenginlik yaratman\u0131n yolunu aramal\u0131d\u0131rlar. Bunu yapan bir\u00e7ok k\u00fcresel firma var. Yeni i\u015f yaratacak i\u015fsizli\u011fi azaltacak yol haritalar\u0131 ortaya konulmal\u0131. De\u011fi\u015fimin alt\u0131nda yatan e\u011filimlere bakmal\u0131y\u0131z. D\u00fcnyada haftada 1 milyon 300 bin insan kentlere g\u00f6\u00e7\u00fcyor. Orta s\u0131n\u0131f b\u00fcy\u00fcyor. \u0130\u015f talepleri art\u0131yor. \u0130\u015fsizlikten, e\u011fitime, sa\u011fl\u0131\u011fa artan taleplere cevap verecek yollar\u0131 bulmal\u0131y\u0131z. Sosyal medyada g\u00fcnde 800 bin insan \u015fampuan hakk\u0131nda g\u00f6r\u00fc\u015f belirtiyor. Bu de\u011fi\u015fimi g\u00f6rmeliyiz. K\u00fcresel \u015firket y\u00f6netimlerinde 15 \u00c7inli yoksa ilerde ba\u015flar\u0131n\u0131n belaya girece\u011fini bilmeliler.<\/p><div class=\"bilge-content-1\" style=\"margin-top: 10px;margin-bottom: 10px;\" id=\"bilge-3839646064\"><ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-7495567325667578\"\r\n     data-ad-slot=\"3167340272\"\r\n     data-ad-format=\"rectangle\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n(adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<p>-D\u00fcnyada halk\u0131n y\u00fczde 2&#8217;si sokaklarda protestolar yap\u0131yorlar. Amerika&#8217;da \u00c7ay, Almanya&#8217;da Korsan parti gibi hareketler var. Devletlerin ve H\u00fck\u00fcmetlerin politikalar\u0131n\u0131 de\u011fi\u015ftirmek istiyorlar. Bunlarla empati kurulmas\u0131 ve y\u00fczde 1 olan zenginlerin daha \u00e7ok vergilendirilmesinin de\u011fil servetin b\u00fcy\u00fct\u00fcl\u00fcp, i\u015fsizli\u011fi, yoksullu\u011fu azaltma y\u00f6n\u00fcnde kullan\u0131lmas\u0131n\u0131n \u00e7\u00f6z\u00fcm getirece\u011fini bu gruplar\u0131 e\u011fiterek anlatmal\u0131y\u0131z. Devletleri ve k\u00fcresel \u015firketleri de yeni i\u015f yaratma \u00e7abas\u0131n\u0131n zorunlulu\u011funa inand\u0131rmal\u0131y\u0131z. Rooswelt, Cumartesi radyo konu\u015fmalar\u0131nda bu e\u011fitimi yapard\u0131. Co\u011frafya \u00fczerine bir konu\u015fmas\u0131 45 milyon atlas sat\u0131lmas\u0131na yol a\u00e7m\u0131\u015ft\u0131. Devleti ve i\u015f alemini bu y\u00f6nde daha fazla \u00e7al\u0131\u015ft\u0131rmal\u0131y\u0131z. B\u0130r yandan yeni i\u015flerle serveti art\u0131r\u0131rken, bir yandan halk\u0131 e\u011fitmeliyiz.<\/p>\n<p>Barton T\u00fcrkiye&#8217;nin olumlu ve olumsuz y\u00f6nlerine de\u011finirken de \u015fu noktalar\u0131 ele ald\u0131:<\/p>\n<p>-T\u00fcrkiye&#8217;nin avantajlar\u0131ndan biri demokrafik yap\u0131s\u0131. \u00c7ok gen\u00e7 bir n\u00fcfusu var. Ben bunu \u00f6nemsiyorum. Bir\u00e7ok \u00fclkede olmayan \u00f6nemli bir \u00fcretimde yer alan KOB\u0130 k\u00fclt\u00fcr\u00fcne sahip. Bir\u00e7ok \u00fclkede Almanya, Fransa ve Amerika gibi \u00fclkelerde bile olmayan uzun vadeli 2023 hedefli bir H\u00fck\u00fcmet program\u0131na sahipsiniz. Bu bir\u00e7ok uluslararas\u0131 \u015firkette olan bir vizyonla \u00f6rt\u00fc\u015f\u00fcyor onlar bunu istiyor. Bankac\u0131l\u0131\u011f\u0131n\u0131z 2001 sonras\u0131nda g\u00fc\u00e7lendi. Son d\u00f6nemde krizlere dayan\u0131kl\u0131 oldu\u011funu g\u00f6sterdi.<\/p>\n<p>-Eksikliklerinize gelince: Yeteri kadar k\u00fcresel alanda \u015fampiyon \u015firketiniz yok. T\u00fcketime \u00e7ok e\u011filmi\u015fsiniz. \u0130thalata \u00e7ok ba\u011f\u0131ml\u0131 hale gelmi\u015fsiniz. T\u00fcketime y\u00f6nlenmeyen yat\u0131r\u0131m alt yap\u0131s\u0131n\u0131 geli\u015ftirmelisiniz. Yar\u0131n\u0131n b\u00fcy\u00fck \u015firketlerine co\u011frafyan\u0131z izin veriyor. Tar\u0131m sa\u011fl\u0131k, turizm. e\u011fitim gibi alanlarda i\u015f ortakl\u0131klar\u0131 yaratmal\u0131s\u0131n\u0131z. Brezilya&#8217;daki tar\u0131mda devlet deste\u011fi benzeri destekler yaratmal\u0131s\u0131n\u0131z. \u00c7evrenizdeki \u00fclkelerde olumsuzluklar ya\u015fan\u0131yor olsa da Merkez&#8217;de olan bir \u00fclke olarak avantajlar\u0131n\u0131z oldu\u011funu unutmamal\u0131s\u0131n\u0131z. Bu co\u011frafyada \u00f6nemli imkanlara sahipsiniz.<\/p><div class=\"bilge-content-2\" style=\"margin-top: 10px;margin-bottom: 10px;\" id=\"bilge-4131495277\"><ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-7495567325667578\"\r\n     data-ad-slot=\"1818807385\"\r\n     data-ad-format=\"rectangle\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n(adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<p>Do\u011fald\u0131r ki, sorularla da a\u00e7\u0131lan ve iki saate yak\u0131n s\u00fcren Dominic Barton sohbetini bu k\u0131sa yaz\u0131da tam olarak yans\u0131tamam\u0131\u015f olabilirim. Ama d\u00fcnyan\u0131n k\u00fcresel \u015firketlerine hizmet veren Mc Kinsey y\u00f6neticilerinin d\u00fcnyadaki de\u011fi\u015fim ve kapitalizmin sorunlar\u0131, sokaktaki protestocularla empati kurma gere\u011fi , yeni i\u015fler yaratma ve i\u015fsizli\u011fi azaltma yollar\u0131n\u0131 aray\u0131p bunu hizmet verdikleri \u015firketlere sunmak i\u00e7in \u0130stanbul\u00a0 toplant\u0131s\u0131nda bir araya geldiklerini s\u00f6ylemek yanl\u0131\u015f olmaz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>K\u00fcresel bir\u00e7ok kurulu\u015fa dan\u0131\u015fmanl\u0131k veren Mc Kinsey 500 k\u0131demli orta\u011f\u0131 ve e\u015fini \u0130stanbul&#8217;da bir araya getirdi. H\u0131zl\u0131 de\u011fi\u015fim ve sorunlar\u0131n ya\u015fand\u0131\u011f\u0131 d\u00fcnyada yeni d\u00f6nem hizmet&hellip;<\/p>\n","protected":false},"author":22,"featured_media":903,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6146","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tumyazilar"],"_links":{"self":[{"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/posts\/6146","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/comments?post=6146"}],"version-history":[{"count":0,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/posts\/6146\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/media\/903"}],"wp:attachment":[{"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/media?parent=6146"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/categories?post=6146"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/tags?post=6146"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}