{"id":6135,"date":"2011-10-07T09:00:48","date_gmt":"2011-10-07T06:00:48","guid":{"rendered":"http:\/\/www.bilgeyatirimci.com\/?p=6135"},"modified":"2011-10-07T09:27:16","modified_gmt":"2011-10-07T06:27:16","slug":"steve-jobsun-farki-neydi","status":"publish","type":"post","link":"https:\/\/www.bilgeyatirimci.com\/i\/steve-jobsun-farki-neydi\/","title":{"rendered":"Steve Jobs&#8217;un Fark\u0131 Neydi?"},"content":{"rendered":"<p><strong>Giri\u015fimci, ta\u015f blokun i\u00e7indeki heykeli g\u00f6ren heykelt\u0131ra\u015f gibidir. Xerox Alto&#8217;daki Apple Macintosh&#8217;u g\u00f6r\u00fcr. Jobs&#8217;un fark\u0131 budur.<\/strong><\/p><div class=\"bilge-yaziust\" style=\"margin-top: 10px;margin-bottom: 10px;\" id=\"bilge-1792794909\"><ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-7495567325667578\"\r\n     data-ad-slot=\"9580705384\"\r\n     data-ad-format=\"rectangle\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n(adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<p>Steve Jobs \u00f6ld\u00fc. 56 ya\u015f\u0131ndayd\u0131. Yapt\u0131klar\u0131na bak\u0131l\u0131rsa, buralarda pek e\u011flendi. Hepimizin hayat\u0131n\u0131 de\u011fi\u015ftirdi. Apple Macintosh serisini, iPod, iPhone ve iPad\u2019i bize o tan\u0131tt\u0131. Steve Jobs bir giri\u015fimciydi. B\u00f6yle bakarsan\u0131z insanlar ikiye ayr\u0131l\u0131r: Alt\u0131n madeninden bahsetti\u011finizde, kazmak i\u00e7in k\u00fcrek bulman\u0131n zorluklar\u0131ndan bahsedenler ve kaz\u0131y\u0131 nas\u0131l organize edebilece\u011fini hemen planlamaya ba\u015flayanlar. Jobs ikinci gruptand\u0131. Giri\u015fimcilik i\u015fte budur. Giri\u015fimci, olmayan\u0131 g\u00f6r\u00fcr. G\u00f6rmekle kalmaz, yapar da. Giri\u015fimci bir fikirden bir de\u011fer \u00e7\u0131kartabilen ki\u015fidir. Bu aralar hep giri\u015fimcilikten bahsedip duruyoruz, gelin size i\u015fin asl\u0131n\u0131 anlatay\u0131m. T\u00fcrkiye\u2019de bu aralar neye ihtiyac\u0131m\u0131z oldu\u011funun da alt\u0131n\u0131 bu vesileyle \u00e7izeyim.<br \/>\nHer kurumun bir kurulu\u015f efsanesi vard\u0131r. D\u00fczelteyim: Her ba\u015far\u0131l\u0131 kurumun bir kurulu\u015f efsanesi olur. Yoksa yazars\u0131n\u0131z. Efsanenin ille de \u2018olan gibi olmas\u0131\u2019 gerekmez, \u2018olan\u0131n esas\u0131n\u0131 kal\u0131n \u00e7izgilerle vurgulamas\u0131\u2019 yeter. Karma\u015f\u0131k mit olmaz. Apple \u015firketinin kurulu\u015f efsanesi, Jobs\u2019un fark\u0131n\u0131 pek g\u00fczel \u00f6zetler. Sene 1979\u2019dur. Jobs, o vakit, daha 24 ya\u015f\u0131ndad\u0131r. O zamanki ad\u0131yla \u2018Apple Computer\u2019\u0131 Steve Wozniak ve Ronald Wayne ile birlikte kural\u0131 daha \u00fc\u00e7 y\u0131l olmu\u015ftur. Buna ra\u011fmen Apple, Kaliforniya\u2019daki Silikon Vadisi\u2019nde bilinen bir \u015firkettir. Jobs, o y\u0131l, Palo Alto\u2019da kurulu, Xerox Parc\u2019\u0131 \u00fc\u00e7 g\u00fcnl\u00fc\u011f\u00fcne, her yere bakma ve brifing alma ko\u015fuluyla, ziyaret edebilme hakk\u0131n\u0131 sat\u0131n al\u0131r. Xerox Parc zaman\u0131n dev \u015firketlerinden Xerox\u2019un ara\u015ft\u0131rma-geli\u015ftirme amac\u0131yla kurdu\u011fu bir \u015firkettir. \u00dc\u00e7 g\u00fcnl\u00fck ziyaret i\u00e7in, Jobs, Apple\u2019\u0131n 100 bin hissesini, tanesi 10 dolardan sat\u0131n alma hakk\u0131n\u0131 Xerox\u2019a verir. Jobs\u2019un Xerox Parc ziyaretine izin vermenin, tilkiyi tavuk k\u00fcmesine davet etmek oldu\u011funu s\u00f6yleyenler hakl\u0131 \u00e7\u0131karlar. Jobs, o ziyaret s\u0131ras\u0131nda, alt\u0131n madenini g\u00f6r\u00fcr. Apple, o ziyaret sayesinde, tam 300 hissedar\u0131n\u0131 dolar milyoneri yapar. Jobs\u2019un, Palo Alto\u2019daki Xerox Parc ziyareti s\u0131ras\u0131nda ilgisini Xerox Alto \u00e7eker. Xerox Alto ilk masa\u00fcst\u00fc bilgisayar prototiplerindendir. Xerox Alto laboratuvarlar\u0131nda 1971\u2019de geli\u015ftirilmi\u015ftir. Daha ticari \u00fcretimi yoktur. Bilgisayarlara i\u015flem yapt\u0131rabilmek i\u00e7in ekrana komut yazmak gereken bir \u00e7a\u011fda, Xerox Alto\u2019da ekrana fare ile t\u0131klamak yetmektedir. \u0130lk ekranda \u00f6n\u00fcn\u00fczde duran ikonlara t\u0131klad\u0131k\u00e7a \u00f6n\u00fcn\u00fcze bir yeni ekran a\u00e7\u0131labilmektedir. Ayn\u0131 Macintosh gibi yani. Jobs o g\u00fcn oradan ucuza nas\u0131l fare yap\u0131labilece\u011fini planlamaya ba\u015flayarak ayr\u0131l\u0131r. Xerox\u2019un 300 dolara \u00fcretebildi\u011fi fareyi nas\u0131l 15 dolara \u00fcretebilece\u011fini planlamaya ba\u015flar. 1983\u2019te Apple Macintosh piyasaya \u00e7\u0131kar. Ucuzdur. Faresi de vard\u0131r. Ekrana t\u0131klad\u0131k\u00e7a, yeni ekranlar a\u00e7\u0131lmaktad\u0131r. Bilgisayar\u0131 komuta edebilmek i\u00e7in ekrana sat\u0131r sat\u0131r komut yazma d\u00f6nemi biter. Fare art\u0131k ticari meta haline gelmi\u015ftir, herkes kullanabilmektedir.<br \/>\n\u015eimdi gelelim k\u0131ssadan hisseler b\u00f6l\u00fcm\u00fcne. Birincisi, bug\u00fcn bilgisayar kullan\u0131m\u0131n\u0131 demokratikle\u015ftiren, herkesin bilgisayar kullanabilmesini sa\u011flayan, d\u00fcnyay\u0131 birbirine ba\u011flayan, i\u00e7inde ya\u015fad\u0131\u011f\u0131m\u0131z toplumlar\u0131 geri d\u00f6nd\u00fcr\u00fclemez bir bi\u00e7imde de\u011fi\u015ftiren icat tam da o faredir. Bizim d\u00f6rt ya\u015f\u0131ndaki Ela\u2019n\u0131n \u201cG\u00fcven, nerede o dokunmatik bilgisayar\u0131n\u201d diye eve gelir gelmez iPad\u2019i aramas\u0131 hep kullan\u0131m kolayl\u0131\u011f\u0131ndand\u0131r. Kullan\u0131m kolayl\u0131\u011f\u0131 g\u00f6z kama\u015ft\u0131r\u0131c\u0131d\u0131r. Toplumlar ve s\u0131n\u0131flar aras\u0131ndaki dijital u\u00e7urumu ortadan kald\u0131rmakta, bilgisayar okuryazarl\u0131\u011f\u0131n\u0131 artt\u0131rmaktad\u0131r. Bu s\u00fcreci m\u00fcmk\u00fcn k\u0131lanlar aras\u0131nda Jobs\u2019un kocaman bir yeri vard\u0131r. Bu ilk noktad\u0131r. Geleyim ikincisine; alt\u0131n madeninin \u00fczerinde oturmak, zengin olmak i\u00e7in yeterli de\u011fildir. Alt\u0131n madeninin \u00fczerinde oturdu\u011funuzun fark\u0131nda olman\u0131z gerekir. Xerox Alto\u2019nun tasar\u0131m\u0131 ile Macintosh\u2019un ticari ba\u015far\u0131s\u0131 aras\u0131nda yakla\u015f\u0131k on y\u0131l vard\u0131r. Ba\u015flang\u0131\u00e7ta fikir yoktur, fikrin \u00f6neminin fark\u0131na varmak vard\u0131r. Akl\u0131nda do\u011fru soruyu evirip \u00e7evirmekte olan, etrafta ayan beyan duran do\u011fru cevab\u0131 g\u00f6r\u00fcr. Jobs \u00f6rne\u011finde oldu\u011fu gibi bunun i\u00e7in \u00fc\u00e7 g\u00fcn fazlas\u0131yla yeter.<br \/>\n\u00dc\u00e7\u00fcnc\u00fcs\u00fc, T\u00fcrkiye ile ilgilidir. T\u00fcrkiye\u2019nin meselesi Ar-Ge faaliyetlerinin azl\u0131\u011f\u0131 de\u011fildir. Memlekette mebzul miktarda temel ara\u015ft\u0131rma vard\u0131r. Etraf icat doludur. Ama Ar-Ge, uygulamaya aktar\u0131lamamaktad\u0131r. Ar-Ge harcamas\u0131 yapan \u00f6zel \u015firket havuzu da bu nedenle bir t\u00fcrl\u00fc b\u00fcy\u00fcmemektedir. Memleketin eksi\u011fi, icattan ticari ba\u015far\u0131 t\u00fcretilememesidir. Sorunumuz icad\u0131n teknolojiye aktar\u0131lmas\u0131ndad\u0131r. Giri\u015fimci, ta\u015f blokun i\u00e7indeki heykeli g\u00f6ren heykelt\u0131ra\u015f gibidir. Xerox Alto\u2019daki Apple Macintosh\u2019u g\u00f6r\u00fcr. Steve Jobs\u2019un fark\u0131 budur.<br \/>\nAyr\u0131ca genlerimizde de bir problem yoktur. Jobs\u2019un biyolojik babas\u0131 bizim topraklardan, Suriye\u2019dendir. T\u00fcrkiye\u2019nin sorunu giri\u015fimcilerin fikirlerini itinayla \u00f6ld\u00fcren ekosistemdedir.<br \/>\nGiri\u015fimcilik bizatihi bir de\u011ferdir. Giri\u015fimci, yapabilendir.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Giri\u015fimci, ta\u015f blokun i\u00e7indeki heykeli g\u00f6ren heykelt\u0131ra\u015f gibidir. Xerox Alto&#8217;daki Apple Macintosh&#8217;u g\u00f6r\u00fcr. Jobs&#8217;un fark\u0131 budur. Steve Jobs \u00f6ld\u00fc. 56 ya\u015f\u0131ndayd\u0131. Yapt\u0131klar\u0131na bak\u0131l\u0131rsa, buralarda pek&hellip;<\/p>\n","protected":false},"author":18,"featured_media":908,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6135","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tumyazilar"],"_links":{"self":[{"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/posts\/6135","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/comments?post=6135"}],"version-history":[{"count":0,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/posts\/6135\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/media\/908"}],"wp:attachment":[{"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/media?parent=6135"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/categories?post=6135"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/tags?post=6135"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}