{"id":26189,"date":"2013-07-02T08:37:47","date_gmt":"2013-07-02T06:37:47","guid":{"rendered":"http:\/\/www.bilgeyatirimci.com\/?p=26189"},"modified":"2013-07-02T08:39:55","modified_gmt":"2013-07-02T06:39:55","slug":"turkiye-neden-borclu-ve-fakir","status":"publish","type":"post","link":"https:\/\/www.bilgeyatirimci.com\/i\/turkiye-neden-borclu-ve-fakir\/","title":{"rendered":"T\u00fcrkiye Neden Bor\u00e7lu ve Fakir?"},"content":{"rendered":"<p>Bu ba\u015fl\u0131\u011f\u0131 att\u0131\u011f\u0131mda al\u0131nanlar, kar\u015f\u0131 \u00e7\u0131kanlar olacakt\u0131r. T\u00fcrkiye\u2019nin ne kadar zengin oldu\u011fu konusunda fikir beyan edenlere denk gelece\u011fiz. Fakat bir an i\u00e7in deveku\u015fu sendromundan \u00e7\u0131k\u0131p, so\u011fukkanl\u0131l\u0131kla d\u00fc\u015f\u00fcnmemiz gerekiyor.<\/p><div class=\"bilge-yaziust\" style=\"margin-top: 10px;margin-bottom: 10px;\" id=\"bilge-1881972154\"><ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-7495567325667578\"\r\n     data-ad-slot=\"9580705384\"\r\n     data-ad-format=\"rectangle\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n(adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<p>Bug\u00fcn d\u00fcnya ekonomisinde T\u00fcrkiye denilince akla ne geliyor? D\u00fcnyan\u0131n en g\u00fczel para kazan\u0131lan \u00fclkesi\u2026 Kimin i\u00e7in? Say\u0131n Ba\u015fbakan\u2019\u0131n para kesilince k\u0131zd\u0131\u011f\u0131 faiz (\u00e7\u0131kar) lobisi i\u00e7in\u2026<\/p>\n<p>E\u011fer bir \u00fclkenin toplam ekonomik de\u011ferinin \u00fc\u00e7te biri oran\u0131nda t\u00fcketici borcu s\u00f6z konusu ise o \u00fclke zengin de\u011fildir. \u015eayet bir \u00fclkenin toplam borcu, \u00fclke b\u00fcy\u00fckl\u00fc\u011f\u00fcne yakla\u015fm\u0131\u015fsa, orada ki\u015fi ba\u015f\u0131 gelir gibi ba\u015fl\u0131klardan de\u011fil, ki\u015fi ba\u015f\u0131 bor\u00e7lardan bahsedebilirsiniz.<\/p>\n<p>Fakat bunun sa\u011flamas\u0131n\u0131 ba\u015fka bir yoldan yapal\u0131m. \u015eimdi her okurumun T\u00fcrkiye\u2019de kendisine gore en tan\u0131nm\u0131\u015f markas\u0131n\u0131 d\u00fc\u015f\u00fcnmesini rica ediyorum. Sonra da o markan\u0131n d\u00fcnyadaki tan\u0131nm\u0131\u015fl\u0131\u011f\u0131n\u0131 ve elde etti\u011fi katma de\u011feri muhakeme etmesini\u2026<\/p>\n<p>Bir\u00e7o\u011fu gururumuz olacak markalar\u0131n yurtd\u0131\u015f\u0131 pazarlarda ne yaz\u0131k ki, marka de\u011ferinin olmad\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcyoruz. \u0130\u015fte T\u00fcrkiye\u2019nin a\u015f\u0131r\u0131 bor\u00e7lulu\u011funun nedeni kumar ekonomisi ise, fakirli\u011finin nedeni de bu markas\u0131z tablosudur.<\/p>\n<p>Zira bir konuda marka olabilmeniz i\u00e7in ara\u015ft\u0131rma-geli\u015ftirmeden, pazarlama faaliyetlerine kadar her konuda etkin bir rol \u00fcstlenmi\u015f olman\u0131z, en az\u0131ndan bir konuda d\u00fcnyaya teknoloji sat\u0131yor olman\u0131z gerekir. Ama yok\u2026<\/p>\n<p>Nitekim yap\u0131lan bir ara\u015ft\u0131rma bu bor\u00e7lu ve fakir halimizi daha dramatik \u015fekilde g\u00f6zler \u00f6n\u00fcne serdi. Brande Finance\u2019nin yedinci kez yapt\u0131\u011f\u0131 marka ara\u015ft\u0131rmas\u0131na g\u00f6re T\u00fcrkiye\u2019nin en de\u011ferli 5 markas\u0131n\u0131n \u00fc\u00e7\u00fc banka, biri kamu kurulu\u015fu\u2026 Ama en de\u011ferli marka i\u00e7 ac\u0131tan cinsten. T\u00fcrk Telekom\u2026<\/p>\n<p>Hani \u015fu 2005 y\u0131l\u0131n\u0131n Kas\u0131m ay\u0131nda, art\u0131k hi\u00e7bir i\u015fe yaramaz denilerek bu sekt\u00f6rden \u00e7\u0131k\u0131ld\u0131\u011f\u0131 s\u00f6ylenen, y\u00fczde 55 hissesini L\u00fcbnan k\u00f6kenli Oger Telecom\u2019a 6,5 milyar dolara satt\u0131\u011f\u0131m\u0131z T\u00fcrk Telekom\u2026<\/p><div class=\"bilge-content-1\" style=\"margin-top: 10px;margin-bottom: 10px;\" id=\"bilge-3198806997\"><ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-7495567325667578\"\r\n     data-ad-slot=\"3167340272\"\r\n     data-ad-format=\"rectangle\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n(adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<p>\u0130lk be\u015fteki kamu kurulu\u015fu ise \u00e7al\u0131\u015fan haklar\u0131n\u0131 gasp eden ve mahkeme kararlar\u0131na uymayan T\u00fcrk Hava Yollar\u0131\u2026 Di\u011ferleri de bug\u00fcnlerde iktidar\u0131n kavga etti\u011fi ve y\u0131llard\u0131r s\u00f6z ge\u00e7iremedi\u011fi bankac\u0131l\u0131k sekt\u00f6r\u00fcnden \u00fc\u00e7 kurulu\u015f.<\/p>\n<p>\u00d6zetle en de\u011ferli markalar\u0131m\u0131z\u0131n biri yabanc\u0131ya sat\u0131lan, biri ILO \u015fartlar\u0131n\u0131 gasp eden, \u00fc\u00e7\u00fc de kredi kart\u0131 ba\u015fta olmak \u00fczere yan masraflarla vatanda\u015f\u0131n can\u0131na ot t\u0131kayan finans sekt\u00f6r\u00fcnden.<\/p>\n<p>Peki 2012 verilerinden haz\u0131rlanan listede ilk 100 markan\u0131n toplam marka de\u011feri ne? 31 milyar 240 milyon dolar. Ekim 2012 itibariyle birka\u00e7 \u015firketin marka de\u011ferini payla\u015f\u0131rsam san\u0131r\u0131m ne demek istedi\u011fim anla\u015f\u0131lacak.<\/p>\n<p>Apple: 76,5 milyar dolar; Google: 57,8 milyar dolar; GE: 43,6 milyar dolar; Samsung: 32,8 milyar dolar; Toyota: 30,2 milyar dolar; UPS: 13 milyar dolar; Gucci: 9,4 milyar dolar\u2026 Daha fazla yazmaya y\u00fcre\u011fim dayanmad\u0131.<\/p><div class=\"bilge-content-2\" style=\"margin-top: 10px;margin-bottom: 10px;\" id=\"bilge-811472435\"><ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-7495567325667578\"\r\n     data-ad-slot=\"1818807385\"\r\n     data-ad-format=\"rectangle\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n(adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<p>\u0130\u015fte biz bu y\u00fczden bor\u00e7lu ve fakiriz. Hepsini att\u0131m bir kenara, marka de\u011feri en y\u00fcksek \u015firketimizi, i\u015f yapmaz diye elin L\u00fcbnanl\u0131\u2019s\u0131na satm\u0131\u015f\u0131z, sonra\u00a0 da yerli otomobil i\u00e7in babayi\u011fit ar\u0131yoruz.<\/p>\n<p>\u00c7\u0131k\u0131n \u015fu deveku\u015fu sendorumundan da, \u015fu \u00fclkenin sahip oldu\u011fu potansiyele bilim ve ak\u0131l katk\u0131s\u0131 yap\u0131n. Elbette derdiniz g\u00fc\u00e7l\u00fc, mutlu ve zengin bir T\u00fcrkiye ise\u2026<\/p>\n<p><a href=\"mailto:cetinunsalan@yahoo.com\">cetinunsalan@yahoo.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bu ba\u015fl\u0131\u011f\u0131 att\u0131\u011f\u0131mda al\u0131nanlar, kar\u015f\u0131 \u00e7\u0131kanlar olacakt\u0131r. T\u00fcrkiye\u2019nin ne kadar zengin oldu\u011fu konusunda fikir beyan edenlere denk gelece\u011fiz. Fakat bir an i\u00e7in deveku\u015fu sendromundan \u00e7\u0131k\u0131p,&hellip;<\/p>\n","protected":false},"author":5,"featured_media":14653,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-26189","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tumyazilar"],"_links":{"self":[{"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/posts\/26189","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/comments?post=26189"}],"version-history":[{"count":0,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/posts\/26189\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/media\/14653"}],"wp:attachment":[{"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/media?parent=26189"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/categories?post=26189"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bilgeyatirimci.com\/wp-json\/wp\/v2\/tags?post=26189"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}